Customer Experience Strategist Job Vacancy in Dire Dawa, Ethiopia – Retail & Consumer Goods

Job Description

Position: Customer Experience Strategist

Company: Nestlé Ethiopia

Location: Dire Dawa, Ethiopia

Experience: 3-5 years

Education: Bachelor’s Degree in Marketing, Business Administration, or related field

Employment Type: Full-time

Industry: Retail & Consumer Goods

Department: Marketing & Sales

Salary: 45,000 – 65,000 SSP

Vacancies: 1

Company Overview

Nestlé is a global leader in nutrition, health, and wellness, dedicated to enhancing quality of life through innovative food and beverage solutions. In Ethiopia, we are committed to driving sustainable growth and creating shared value for our consumers, employees, and communities. As part of our mission to provide high-quality products, we are expanding our footprint in the eastern regions of the country. We offer dynamic career opportunities in Ethiopia for professionals who are passionate about consumer-centricity and excellence. Our presence in the region focuses on ensuring that our brands reach every household while maintaining the highest standards of quality and service.

For more information regarding our global mission, please visit https://ethiopiajobssearch.com.

Job Overview

The Customer Experience Strategist will play a pivotal role in shaping how our consumers interact with our brands in the Dire Dawa region. This role is not just about sales; it is about understanding the psychological and behavioral patterns of our diverse consumer base to create seamless, delightful, and memorable brand interactions. You will be responsible for analyzing market trends, consumer feedback, and retail touchpoints to design strategies that increase brand loyalty and satisfaction. This is a high-impact role within our marketing department, requiring a blend of analytical prowess and creative thinking. As we continue hiring in Ethiopia, we seek individuals who can translate complex data into actionable consumer-facing initiatives.

Key Responsibilities

• Design and implement comprehensive customer journey maps to identify pain points in the consumer experience.
• Analyze consumer feedback from various channels to drive continuous product and service improvements.
• Collaborate with the sales and logistics teams to ensure product availability and presentation meet brand standards.
• Monitor regional market trends and competitor activities to identify new opportunities for engagement.
• Develop localized marketing campaigns that resonate with the unique cultural nuances of the Dire Dawa market.
• Track and report on Key Performance Indicators (KPIs) related to customer satisfaction and brand loyalty.

Required Skills

• Advanced proficiency in market research methodologies and consumer behavior analysis.
• Strong communication skills to collaborate across different departments and external stakeholders.
• Exceptional analytical skills with the ability to interpret complex datasets into strategic insights.
• Proficiency in CRM software and data visualization tools.
• A deep understanding of the local retail landscape and consumer habits in Eastern Ethiopia.

Education

A minimum of a Bachelor’s degree in Marketing, Business Administration, Consumer Psychology, or a related field is required. An MBA or advanced certification in Digital Marketing or Data Analytics will be considered a significant advantage.

Experience

Candidates must possess between 3 to 5 years of professional experience in marketing strategy, customer relationship management, or brand management, preferably within the FMCG (Fast-Moving Consumer Goods) sector.

Salary

The monthly salary for this position ranges from 45,000 SSP to 65,000 SSP, depending on experience and qualifications.

Benefits

• Competitive monthly salary and performance-based bonuses.
• Comprehensive health and wellness insurance package.
• Professional development and continuous learning opportunities.
• Subsidized meal programs and transport allowances.

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Training

• Intensive onboarding program regarding Nestlé’s global quality standards.
• Advanced training in consumer data analytics and CRM tools.
• Leadership development workshops for high-performing employees.

Working Environment

The role involves a mix of office-based strategic planning and field-based market visits within the Dire Dawa region. You will work in a fast-paced, collaborative environment that encourages innovation and proactive problem-solving. We value diversity and foster an inclusive atmosphere where every voice is heard.

Application Process

Interested candidates should submit their updated CV and a cover letter detailing their relevant experience through our official recruitment portal. Please ensure all documents are in PDF format. We are looking for individuals who demonstrate a passion for employment in Ethiopia and a drive for excellence.

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Equal Opportunity Statement

Nestlé is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment is decided on the basis of qualifications, merit, and business needs, without regard to race, religion, color, national origin, gender, sexual orientation, age, or disability status.